How I Prepared My Blog for Google Adsense Application

Adding Google Adsense ads to your blog is a truly fantastic way to make money with your blog!

You’ll need plenty of traffic, so make sure you know how to generate at least a couple of thousand views in the beginning via Google and/or Pinterest.

The thing I like most about ad networks is the totally passive nature of the income. It’s probably the most refreshing and seemingly effortless way to earn an income.

You’ll need to put the work in but once you have a steady flow of consistent traffic to your blog, you’ll be set and any work you complete in the future will simply stack up and up and continue to earn you money for potentially years to come and all while you’re mowing the lawn, making dinner, sleeping or walking the dog!

I really don’t know what is required exactly to join the Adsense program, I don’t think anyone does as they haven’t published their requirements and to date, I haven’t actually applied to Adsense but I will do really soon.

Here’s what I’m doing to maximize my chances of being accepted into their program:

I Focused on Creating Some Unique and High-Quality Content

The Creative Exchange / Unsplash

Personally, I believe we’re here to create and manifest our best lives. If you really desire to own a successful blog, you’ll definitely need to put the hours and the effort in. People visiting your blog for the first time won’t return or sign up to receive your newsletter if the content isn’t fun or helpful in some way.

Most websites and blogs that produce poor content never get accepted onto the Adsense program, and then they wonder why!

Too many people these days throw up blogs or websites with very generic content, unhelpful roundups, and overall, poorly written content. The low amount of enthusiasm is usually picked up by readers, who never return or quickly click off the site, which also increases the blog’s bounce rate, and tells Google the site is of poor quality.

I think you can easily spot the blogs that are set up exclusively for ad dollars and the future of such websites and blogs is really uncertain as ad networks are constantly tightening their standards. The aim of these websites or blogs is pretty clear to Google; they exist solely to make ad revenue. There seems to be very little to no discernible effort to create unique and exciting content that genuinely helps their readers out. 

Don’t worry, this is really unlikely to happen to you. In fact, if you’re reading this, it probably means that you’re interested in making sure you stand the best chance of being accepted into their program. 

As you’re probably already aware, there’s a hecca lot of pleasure in creating a blog that’s more like a destination for fun, help, and entertainment anyway! Ao if your aim is to produce great content, you shouldn’t run into any issues 😀

I Added a Privacy Policy

This is absolutely vital! It’s required by law and will help you to present a professional image to your readers. 

Add a privacy policy that makes sense and is actually relevant to your blog.

You can get privacy policies free of charge from various sites such as:

You might have to link back to the website you downloaded it from but that won’t adversely affect your site in any way.

Just make sure to disclose things like the types of Cookies your blog uses and how your blog uses any information it might gather such as email addresses and names.

You’ll also need to include the following information about Google Adsense cookies in your privacy policy, supplied here by Google.

I Added an About Page

Ok, reasonably high quality. I took the time to let those on the blog know a little bit more about me and how this blog started. 

People honestly, really want to know whose behind the blog. It’s interesting. The about page of any blogger is usually one of the first pages I visit on a site, and many other people do it too.

Creating a detailed about page is also your chance to shine and engage with your audience. It signifies effort and shows you’re interested in talking to your readers. 

My about page talks about how BW came to be and what my plans are for it in the near future.

You can include stuff like that, a mission statement, or just talk about why you love your niche and decided to set up a blog discussing it 😀

I Improved the Loading Speed of My Blog

See how fast your home page and inner pages load with the Google Page Speed Insights Tool.

If your home page is heavy with plenty of unoptimized images and things like image slides, it’ll take a while to load, and Google won’t be too keen on that because you aren’t providing excellent user experience.

Think about it – if a site you’re visiting for the first time takes ages to load, you might click off. I know I do! That means that the website just sadly isn’t up to scratch.

You can speed your blog up by using a plugin like WP cache or a paid plugin like WP Rocket (which I personally think is far easier to configure than WP cache). 

I used WP Rocket and it helped me to increase the loading speed of my blog quite a bit. Pricing starts at $49 a year for a single website, but there are also many free plugins that can help you to speed your loading time up like:

  • W3 Total Cache
  • WP Super Cache

You can also compress your images

This can really help to reduce the loading time of your blog. You can also opt to optimize and compress your images. Imagify is one of the many free image compression plugins available. It can help you with image compression and that alone might speed up your blog quite a bit.

Be careful to download a version that’s compatible with your theme and WP version. Also, take care when configuring it to avoid any site issues. You can hire someone on a site like Fiverr to configure it for you if you’re unsure of how to do it. Make sure you check out their feedback before hiring them 🙂

I Added a Contact Page

Google might like to see that you have a contact page for a few different reasons:

  1. You’ll make it easy for people to get hold of you
  2. It may help your blog to look more professional
  3. You’ll show that you genuinely wish to communicate with your readers

You’ll also make it easier for those looking to interview you or sponsor your posts, which means more income!

See Also

I Got Some Traffic

As mentioned above, you’ll need to have some traffic. This will trigger Google’s systems to help spot your website to assess it. 

You can monitor how many hits your website gets by installing Google Analytics.

There’s also no point in even being accepted by Adsense if you’re unable to acquire traffic! 😀

If you don’t know about SEO (search engine optimization), or how to market your posts effectively on Pinterest, there are so many wonderful, reasonably priced courses and eBooks out there.

Here are my favorites so far:

There are also tonnes of totally free, detailed, genuinely helpful and easily actionable blog posts out there that can help you get traffic to your blog.

This post by the Yellow Bird House is particularly impressive and I was very grateful to stumble across it recently.

I plan on taking action by emulating her suggested steps soon. I’ll update this post once I see some results 🙂 

I Bought a Theme That I Felt Suited My Niche

At least to start out with, I really wanted my blog to look a little bit unique. I took my time when choosing a theme, the colors and fonts to go with it. 

I Attempted to Make My Posts Look Aesthetically Pleasing

Your copy is always going to be the most important thing but making posts look good and breaking them down into bite-sized paragraphs makes for much better reader experience. Walls of text can be daunting and will almost instantly turn people off sticking around and reading!

Also, think about breaking your copy up by adding plenty of headers. They can also serve to add pops of color here and there if your headers are colorful. I use a teal color for mine but you can easily color every single header a different color if you wish!

I also format my posts and I add things like:

    • stock images from websites like Pixabay, Pexels and Unsplash
    • giphys
    • your own images (most smartphones these days take excellent photos!)
    • colorful links (mine are pink & teal and seem to look pretty nice :))

And these also help to break the copy up and are visually engaging and appealing.


Hopefully you found some of the above points of help and although you might have read many of these points before, I hope I’ve elaborated on them or at least offered my own take on them and that’s been helpful.

If and when I get accepted to the Adsense program, I’ll update this post! 😀

Much love ❤️

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